Editor's Note: CCTV leader Sun Yu winning sentence, Bai wrote for 20 years. "Training of information talents, are excellent journalists and journalists inside the culture of excellent good host, and cultivate excellent commentators in a good host. "Bai yansong, the road to this day.
He said out of the book, the white of the year, surging received news he reviewed the past news, summarizes five years of journalism education to the General Assembly. This interview can also be seen as a business review of news veterans. 1950 Zhou Zuo ren s circle of friends he is dealing
Bai Du Guanglei surging news interns
Bai to make a rule that every 10 years out of a book. A third of this white said was five years earlier.
"Originally envisaged is 10 a book, but the hair is now white as 50 years old, have to hurry up. These three books together can see the changes in my 15 years, white said, this book is more anxious to look forward to. "The afternoon of September 16, carrying his interview White said in the capital, a new book library book launch. When talking about why the break for nodes of a book of the Decade, Bai said.
The White says is his following did the happy, the pain and pleasure of the third film. The body of the book, all from his lectures on various occasions this year. He thinks the white that is not a collection of speeches, "I won't dance, two not righteous to speak, I will only speak or chat with you. "Obviously, his authorized autobiography said, in the process of finishing the book, found his interview," chatting with people along the words, actually more real than write on the paper record, to record his heart through the road. "
White said
2008 the News 1+1 has just launched is not connected, Bai said in an interview, offensive era began. In his view, a competent commentator, the most important quality is not thinking, courage, sensitivity and sense of direction. "Selves, is occasionally have the opportunity, with the power of information to make the world better. But most of the time, as well as the night, trying to make the world not worse. "
Alive in his mouth are living in someone else's mouth, in the Internet era, some praise for you today, someone told you something tomorrow. But he has a clear understanding, in the face of growing opposition and now the crowd tear, as a journalist he chooses to try to understand. "In any case, news has its own laws, I must comply with to defend it. "As a result, he responded in a book called CCTV tide:" as said right wrong, write reviews, or off the air programs, that's when I quit. "
This book to a certain extent, on its "news private" account to the students of the General Assembly, the old white says in the book: "I owe my classmates, you owe a person back to a group of people. "
On October 14, wearing a blue t-shirt grey shirt in his receive news in an exclusive interview with the surging, after analyzing the news industry is in a slump causes, he told the word news, he did not worry about CCTV and leave, but nobody came. Bai said he has always been journalism education volunteers, he also called for more industry peer into news talent.
In his farewell session of the General Assembly is the last lesson to student day. "Two years off them off, I knew what was waiting for them in the future. Waiting for them are across a distance of success, and every step was difficult, and there is plenty of light. The teacher is not around when faced with setbacks and encountered frustration encountered when plain, don't have any company. I hope that our students are interesting, curious about the future. As long as the interest him enough, you won't have to worry about. But not interesting, all of its bets on so-called life career, did not necessarily do well. "
Not only is the issue of CCTV, was our media problem
Surging News: I probably want to talk to you, is your latest book, white said. Said in an article you desire to grow old before, and now to this point in time, eager to get old?
Bai: life is a dynamic and a process of adjustment, write "desire to age" when it is the end of 1995, he was only 27 years old. I wrote in the article want not on the age of old age, but that mindset. 20 years in the past, when you really are old now, when I say should be "eager young".
Surging News: happy now? After the talk, we will discuss. Media practitioners on the one hand more impetuous, but I always see you may have under this trend, keep a small stick.
Bai: I give myself reminders too, you are a participant is a participant to go ahead of the times and the observer, but I find sometimes especially magnified the latter should sometimes have to step back, there is a sense of distance, and then to watch him, you may observe more accurately.
Surging News: back to CCTV, how do you think we call CCTV?
Bai yansong: everyone understands this, at the present time, especially in the context of the Internet, called CCTV a politically correct over the Internet. On the surface he called CCTV, he scolded not CCTV, so you get used to it. I CCTV has said a Word, I said that CCTV would accept such a situation. Happy now? Is the book five years ago, I have written in, CCTV will do the right thing people think you're normal, but as long as you have a little mistake someone scolds you, who made you is a huge aircraft carrier. I think CCTV everyone to accept such a situation, people who are staring at you staring at.
Another point, we ridicule CCTV over the Internet, ostensibly talking CCTV, said is more of a general public opinion. So I think at first I was in, I think the situation is normal, I would often ridicule.
But on the other hand you think, more than 20 years ago, when the scene is CCTV TV news reform began, CCTV has to think about, when you don't do well when others talk, then when you do well when, especially when some change, and China's media as a whole is significant. So I think, going to want to be, we now move on remains 1993 Eastern time and space that a continuation of the reform of the press, has not opened its second new reform. This is the CCTV and many of us need to think about the problem.
But this decade, you tell me how many new people. This is the problem, just like I have said a problem, how many people are not afraid of me, but nobody is truly frightening. If these people go through some experience better, you'll be glad when a lot of people away. But if there is only one but no one, this is the tragedy.
So I think every Member of the CCTV should calmly accept the ridicule, just like Chinese football now, should slot for power. CCTV, people today still ridicule you, if you go to start a new round of changes, many of your programs become more friendly, your news is more a change of meaning, change your words become no longer that big empty stuff, we'll praise you. As far as I know, CCTV these days has a show is doing on his mother's reality show, get guys, and I saw several of them called the show.
Media people are no longer doing the media, this is the most troubling,
Surging News: you've talked about, how many people are not afraid, fear no one. What do you think about the so-called media industry slump?
Bai: I think this is not just a question of CCTV. This is the question of our overall media. People just looking at traditional media are in fact a lot of people leave, new media, should also be seen in the new media, millions of people are jumping ship. So this is a time of change, but the worst is not a switch between media, I think the leap from traditional media to new media, new media jump to a new medium is OK. The question now is, there are many press people, graduated without the media. More media people job does not do media. That this is what you need to think about the question.
Why it does not require thinking, anything like that? We have a lot of good people jumped the traditional media to new media, he can help new media fast to mature, we are now a lot of new media is not mature. So you see the best of traditional media to new media will help new media is more mature, it's not bad, somebody in the media to move on to another new new media, this is a flow of talent.
But you should really think about is why so many traditional media and new media has not done this job in the media, I think some of this is will make you feel worried. Compared with 1990 's over the years, media winning social respect and win themselves some sense of accomplishment decreased. You ask yourself, is to high wage, high wages? You may have the opportunity to go to places other than the media earns a high salary, but you go there will always be some emotion. Because news like moths to a flame, feel or want to gain something other than wages, ideals, respect, and a group of like-minded people to do certain things, hopes the State will be better, occasionally harvested humble sense of achievement of some progress forward.
But if these things is waning, what do you stay? Media people have never relied on the rise, so this is what you see what's wrong with all these years.
Indeed, the sense of respect for people in the media will decrease, then push the harvest age progressive era of humble sense of accomplishment has been greatly weakened, reform does not seem to like any other business in full swing. At or around this time, higher wages, and may have some people have made. So I never think, I left many of its peers, they were lured away by the first reason is that wages, certainly not. First there are other reasons, but at this time have a higher wage, form a joint force. I think this is how the media people should understand something, of course, we figured out what to use.
Surging News: what is the cause?
Bai: the times, the media, national media, and so forth. I think this is not the most important, the most important thing is to listen to from a higher angle to look at the media's role in a social way. In places, for example, so many Governments, is of the view that media will you give me a boat, I wish the media here is more of a magpie rather than woodpeckers.
Not long ago I saw a Commission for discipline inspection said in Sichuan, I didn't see for four months in Sichuan is to have any questions regarding the contents of the media. I say it's a nice Commission for discipline inspection. Yes, but also caused a small media, said the media is when the Magpies was when woodpeckers. I think the media was born, first of all, it's a feature, is neither a magpie nor woodpecker, but as a lookout. Correspondents say these two words very clearly, you want to tell the public what's going on, but in the course of supervision by public opinion attributes more clearly, in the second level, the media people should certainly do woodpeckers.
If the media is no longer a woodpecker, how could he possibly gain social respect and social accomplishment. So this is a problem for the entire society should think about: what media is it? Appears to be a theoretical question, but in a different year, different times, always in the left and right shift. For the current China, if we see every day is good, long-term harm this country, because we will lose a sense of understanding of conditions is not true.
International say China is a developed country, but China must emphasize that we are a developing country, it is a huge gamble. If developed countries you have to assume the obligations of developed countries. But the question is, if reports in the media, see the good that a good day, that people will think you have developed, and who will go to Guizhou, Yunnan village who else to see, who else will go to poverty alleviation in Guangxi Province look? What is real in this country?
We made a lot of progress has been made, and who will not admit it, we understand that we are all beneficiaries. But on the other hand there are so many lack places, we hope that through media coverage, public opinion changed for the better. Media is power of positive, kind, and he is to this day and age the better. So I think, the whole society should assess the value and significance of the media.
Surging News: why in 1990 will change many media including CCTV, is now gone.
Bai yansong: can't count on is that unilateral, take the initiative, regardless of other people's changes, all progress is the art of compromise, was a negotiation. This is what he told me 20 years ago. He said White, what is negotiation? I talks about with you with United States do any bargaining? He said no negotiation is the art of compromise, each half a step back, and then the big step toward. After many years of this sentence is to realize the truth.
As a media person should be aware of this fact. When we find some great progress, should we have the self-discipline and heteronomy, many things will be caught in a vicious circle, one died, a mess. So many things it's hard to find a good solution, the reason is, our rational enough, you still do not understand a sense of compromise.
I have often thought that the situation we are now experiencing is the free place also lacks, which binds and unlimited freedom. Not see the media as a whole, both the lack of energy that blocks, also have you felt before. I think China, has allocated three people must take the lead in a rational, I talked about in a new book, the Government, the media, intellectuals. But now the problem is that some government officials appear irrational State, every mine can find a lot of shocking language, media is the irrational is not a big problem, we have a lot of comment is as close to catharsis. Intellectuals, even more so. You look at how many truly rational intellectuals, led to a lot of rational intellectuals have no sound now. Therefore, so I say we the public are public and intellectual enough, so this is a big problem.
I have been a volunteer education
Surging News: on the issue of transmission of news talents in the industry for so many years, before going to the will of the General Assembly and not the same understanding.
Bai: I have been a volunteer education, both active and passive. Passive is often have a lot of school or Ministry invites you to say something, in fact, this is a platform, you can go to. I often get the feeling I'll tell 100 people, but you just tell 20 people, but you can not accurately judge the 100 people who are that 20 people, so you have to tell 100 people. Sow seeds there is always a moment of growing seedlings and trees. So sometimes passive, you going to accept, this is almost an act of charity.
But I would also want to active, what can you do. But if you do something that the General Assembly, 11 graduate students a year, two years. They were very specific, the 11 differences are also very specific. My motto is to the General Assembly, instead of complaining about change. Want to change must act. So this is what originally led me to do this thing of a cause. Thought about it for years, but you always want to start, think don't class old, may not keep up your energy. Now in the fourth, I move every year. Had wanted to recruit a session every two years, so not too tired. Then I thought since, that year enrollment term. Which means I will have two full days to give lectures every month. So you have to spend a lot of time.
But I figured, I started doing at age 44 or 45, 70 years old, I may be out of the 260, 270 people, there will be a large percentage of return sent to the media, and they're going to affect a lot of people. Believes that the General Assembly of the students have the opportunity to do such a thing in future. I not only do not charge a penny every time I finished the class invited them to dinner at night, so a year to throw a lot of money. This is fun. I think it is done.
I am looking for is that every graduate of the General Assembly, when he should be one of the more interesting and richer, more diverse, more constructive one, do it the media that doesn't depend on me. OK the first two session of the General Assembly of the students who graduated from a great proportion in the media and in the traditional media, I do not know if it influenced me, hope I didn't kill them.
China and the media will only forward not looking back
On October 19, 2011 CCTV ran footage of the 1+1 of the "green" environmentally unfriendly! 》。 Then, weiyang district, XI an's first experiment primary school to learn, students did slightly worse of moral and green scarf, officials say the move is as a form of incentive. Host in his deliberately wore a green tie, "solidarity" students.
Surging News: weekly news commentary programs such as 1+1 has done for seven years, these years offended many people.
Bai yansong: our colleague Sun Yusheng hope, cultivation of talents is a good journalist, and good journalists inside developing good host, and cultivate excellent commentators in a good host. That was nearly 20 years ago, but I have always remembered.
Back in 2003, I became a commentator. Commentary at that time struggling, it's difficult, everyone's idea also has failed to keep up. So in 2008, when commissioned by the station, so I put the news of 1+1, I think we have to do it. But I know it is for my personal risk, because when I do news anchors, it seems not many people think, how many of you give so much trouble, but you not do News commentators. Commentators are you talking every day about this and that, you're going to offend a lot of people's interests, somebody else's cheese. Slowly, I would like to say don't do it, also is back as host. I said no. As a host is good, but TV critics this way, could you please not forward Wade, can you not to move forward? So I think, from the current perspective, I'm going to face it, I hope to give my future brothers and sisters, waded into a more relaxed way.
TV can not comment it? Starting from entered the era of the Internet, the sound becomes a news. Past news review is dependent on the news itself. Now you found in the Internet era, news comments can become bigger news than the news itself. Sound is in the news, this is seven years ago when I started my theory. From another angle, which in turn made me slightly more optimistic, I didn't think it could "1+1" is still alive. Although facing a lot of pressure, along the way, many of the stories, it cannot be said here.
However, it is still alive, this thing can see social games, you can also see decision makers, our leaders are some of the relatively liberal, tolerant place, otherwise it does not live easily. So everyone just looks like some anxiety, the process of the game, see some positive things. In addition, the news channel founded from 2003 to the present, for example, live has become a common thing, you have to know that it also hides a great deal of responsibility. Live and not live but two different things, we didn't go back now would only live to places to go forward on a large scale.
So there are a lot of difficult, but also to look at the bright side of things. I think back in China and in the media to go back, no way, will only move forward. However, you have to accept the reality, China is so big, a lot of things may be two steps forward one step back. So take a step back in the process, you don't be upset, the overall trend is moving forward. Inclusive society is a game, and everyone was doing something constructive.